Too many organizations have web sites that are low on usability and high on annoyance.
Users have a short fuse when they are browsing the Web, according to Theresa Cunnington, senior usability consultant with services firm iFocus.
"It doesn't matter how cool a web site looks, if users find it impractical they will head to your competitor's site, which is only a click away," Cunnington said.
"Flash animations are an obvious, yet stellar, example of what users hate in a web site; the skip intro button is the most used button on the Internet.
Read more Article...
